Concept of strategy implementation

Strategy is a road map for future direction and scope.Implementation is translating strategy into action.Strategy formulation is followed by implementation .Implementation is a managerial job.a strategy becomes meaningful when it is implemented and working in practice.Objectives can be achieved only when strategic are implemented:

• According to Steiner and Miner:Implementation of strategy is concerned with the design and management of systems to achieve the best integration of people,structure,processes and resources.
• According to Wheelen and Hunger:Strategy implementation is the process by which strategies and policies are put action through the development of programs,budgets and procedure.
• According to Thompson and Strickland:Implementing strategy entails converting the organization's strategic plan into action and then into result.

The characteristics of strategy implementation are :

• Implementation is putting strategy into action.
• Implementation is an operational process.It operational strategies.
• Implementation is a managerial job.It requires managerial skills and leadership.
• Implementation requires coordination among all business units and functions.
• Implementation involves strategic control.
• Implementation involves management of change.