Challaenges of intergration for strategy implementation

Strategic implementation requires an integrated thrust for unity of action and harmonization of efforts.The resources and competencies of strategic business units their functions need to be linked together to attain synergistic effects.
Challenges in integration can be as follows :

1. Cross SBU challenges of integration :Problems occur horizontally where SBUs are at the same level of hierarchy.Conflicts and misunderstandings among SBUs lead to dysfunctional consequences.Problems of integration can be handles by :

• Forming committees and task forces.
• Developing effective information systems in SBUs.
• Giving a liaison to a designated manager who acts as a facilitator to promote integration.
• Effective communication among SBUs.

2.Cross functional challenges of integration :Problems occur both vertically and horizontally among functions of an SBU.Each function may try to sub optimize.This can lead to conflicts.Such problems can be hand lead by :

• Effective communication among functions.
• Standardized policies,rules integration problems.
• Simplified structure of SBU.
• Decentralization.
• Reward system for compliance of performance standards that promote voluntary coordination.
• Reincarnating.