Organizational analysis is a process.It consists of the following steps:
- Identify key organizational capability factors :Capability is what an organization can be well.Capability factors of strategic importance are identified.They can be :
- Unique resources :They are valuable rare,costly to imitate and easily exploitable by the organization.They can be human,physical,financial and intellectual resources.Unique resources are identified.
- Functional capabilities :They exit in the functional activities performed.Key capability factors are identified in following function activities :
a)Financial capabilities :It can be in acquisition,utilization and distribution of funds,low cost of capital, high creditworthiness,effective financial control,tax benefits and amicable relationship etc.
b)Marketing capability :It can be high market share,low prices better quality,innovative products,distribution network,focus positioning etc.
c)Production capability :It can be high capacity utilization,economies of scale,new technology,rich peasants portfolio,total quality management,strategic alliance etc.
d)Human resources capability :It can be competent employees,specialized skills,continues development opportunities,motivated workforce,high loyalty,high relation of competent employees etc.
e)Research and development capacity :It can be pipeline of new products,competent researches,speedy adaptation technological change,adequate R&D budget etc.
b)Marketing capability :It can be high market share,low prices better quality,innovative products,distribution network,focus positioning etc.
c)Production capability :It can be high capacity utilization,economies of scale,new technology,rich peasants portfolio,total quality management,strategic alliance etc.
d)Human resources capability :It can be competent employees,specialized skills,continues development opportunities,motivated workforce,high loyalty,high relation of competent employees etc.
e)Research and development capacity :It can be pipeline of new products,competent researches,speedy adaptation technological change,adequate R&D budget etc.
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