Concept of strategic planing

• Planing is predetermining future.It is the prices of setting objectives and choosing the actions to achieving them.It defines the future paths of the organization.It the framework for carrying but the future achieving.
• Strategic plan is a road map for the future of the organization.It is a long range plan for five years and more.It is organization wide.It is prepared by top management.IT is with formulation strategic.
• Strategic plan established mission,objectives and strategic for an organization.
• It makes strategic choice about future course of action from among the relevant strategic options.
• Mission is the reason for the existence of an organization.It defined the scope for product,and competitive advantage.
• Objective are desired outcomes in terms of results to be achieved.Strategic are broad action plans to achieve objective.
• Strategic planing facilities coordinated resource allocated.It relates the organization to its environment by making it responsive to environment changes.
• According to Azher Kzmi :Strategic planing results in action desired to implement a strategic.
• According to Steiner and Miner :Strategic planing is the formalized,long range planing prices used to defined and achieve organization goals.
• The thrust of strategic planing is to search sustainable competitive advantage for the organization.The search sustainable competitive advantage can be based on.
• Distinctive competitive of people in the organization.
• Unique technology,innovation,quality
  
• Desired public image of organization
  
• Key market and target customers
• Products service offered
  
• Profitability desired_price,cost,return on investment.